the text....

Mar 16, 2013,02:01 AM
 

"Omega Suverän is a watch of great stature, big in size, hefty, masculine, high in quality, stronger, better, more reliable! Omega Suverän is a worthy representative of the world famous Omega name. The case is made ​​of stainless steel, shatterproof glass and luminus digits and hands and is waterproof, dustproof, shockproof and anti-magnetic."

 

147 SEK=22,86 USD with today’s exchange rate.

Converting from the wage price index from 1947 to 2012=approx 2250 USD

Google translate can help if someone want full translation.

If some one collect these adds i have a high res. pdf. 6,83 Mb i can mail if you PM me.

Best Thomas

 

 

 

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Omega Suverän advertising from the 1940....

 
 By: tdn.dk : March 14th, 2013-01:13
I collect Omega SUVERÄN , as we know only sold on the Swedish market around WW 2 . I have never earlier seen advertisements of these watches . I found these advertisements in some Swedish " best of the reader 's digest " from 1946-48 . And the watches: Be...  

Can't get rid of looking at these lovely Suveran!

 
 By: amanico : March 14th, 2013-02:58
What does the text say, in substance? Precision, ok, and what else? Best, Nicolas

the text....

 
 By: tdn.dk : March 16th, 2013-02:01
"Omega Suverän is a watch of great stature , big in size , hefty , masculine , high in quality , stronger , better , more reliable ! Omega Suverän is a worthy representative of the world famous Omega name. The case is made ​​of stainless steel, shatterpro... 

thanks for the translation Thomas.

 
 By: G99 : March 16th, 2013-03:36
the price point in 47 shows how expensive modern watches have got as you couldnt buy anything of the same quality for todays equivelant price. G

Don't forget that Swiss Franc...

 
 By: gatorcpa : March 16th, 2013-17:37
...has strengthened several times against most currencies during the last 60 years or so. This would be over and above general inflation, since that would theoretically affect both the Franc and whatever other currency you want to compare on an equal basi... 

Thats too technical for me...

 
 By: G99 : March 17th, 2013-03:24
Thats too technical for me gator :) On 17 Mar 2013 00:37, "www watchprosite" *Alert from:* www:watchprosite > *Posted By:* gatorcpa (registered) on March 16th, 2013 - 17:37 > > *Title: Don't forget that Swiss Franc... > * > > *

very nice to see,

 
 By: DeGeus : March 14th, 2013-03:13
and well found. Thanks for sharing! best, Ben.

strange to see these adverts Thomas as i always thought the Suveran was military

 
 By: G99 : March 14th, 2013-07:25
the one i had was a military issue from 1946. its good to know they were also available to the civilians. G

That's a great collection Thomas........

 
 By: aroma : March 16th, 2013-05:38
They must be quite uncommon these days so you've done well to get together such a lovely collection - I find that early advertisements very interesting - a bygone age eh!! Well done Andrew

I have a wide selection...

 
 By: G99 : March 16th, 2013-05:41
I have a wide selection of Omega ads from over the years, but they are all just pages out of national geographic etc. These Suverans are much nicer. G On 16 Mar 2013 12:38, "www watchprosite" *Alert from:* www:watchprosite > *Posted By:* aroma (registered...